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👋 Hey everyone, Firat here, Product & Process Maker at Sociality.io. In this Beyond Beta: October 2025 edition, we’ve rebuilt Engage to feel less like a maze, more like muscle memory. We’ve added AI that helps you spot what matters without sorting through the noise, but all while keeping you in control. And in return, we’d love your input on where AI in social media marketing should head next. Let’s dig into what’s new behind the scenes (and on your screen).
🧠 Engage: Smarter, faster, sharper
What’s the value?
AI assist for better moderation
Improved team workflows
Fewer clicks with shortcuts
If Engage were a superhero, it just got a serious origin story update. We’ve reimagined the entire module from the ground up, not just for functionality, but for flow. From smarter collaboration to AI-fueled decluttering and snappy new shortcuts, every corner is crafted to help your team moderate like pros (without feeling like you’re stuck in a ticketing system). Think fewer tabs, fewer clicks, more control, and a lot more clarity.
💬 Messaging that makes sense
What’s the value?
Instant clarity on message types
Smarter prioritization for faster decisions
Full logs for audit-friendly clarity
Every message tells a story and now we help you read it faster. With AI tagging incoming content as Lead, Spam, or Filler, your team can scan smarter and prioritize at a glance. Add in expanded message logs that show the full journey of every action taken, and you’re not just staying organized but you’re staying in charge. Just operational peace, baked in.
🎤 Your voice in social AI
What’s the value?
Influence the future of AI in SMM
Be featured in our 2026 report
Get early access to exclusive insights
As AI reshapes how social media is managed, we want your take on what’s working, what’s next, and what matters most. By joining our study, your insights will help guide the future of AI in social media marketing. You’ll be featured in our 2026 industry report and yes, you’ll get early access before anyone else. Because the future shouldn’t be built in a vacuum, it should be built together.
➡️ INGO and their Sociality.io experience
We recently caught up with Aral Yildirim, Content Director at INGO, whose team of seven relies on Sociality.io every day. His feedback made our week: they’ve gone from “lots of manual reporting, lots of worry” to “fast, trusted insight and smoother client meetings.”
What’s powering their daily rhythm?
🧮 Lightning-fast insights: Custom reports with rich metrics help them surface key trends faster. No digging, no delays. Perfect for client presentations.
📚 Always-on campaign memory: A full content history at their fingertips makes brand storytelling easier. Past performance is always within reach.
💌 Support that shows up: When they need help, they get quick, clear answers. Fewer bottlenecks, more momentum.
We’re grateful to Aral and the INGO team for trusting us with their workflow. It’s teams like theirs that keep us building at full speed.
🤝 Have a peak on INGO’s social routine, supported by our platform.
System-wide polish: Overall platform and mobile improvements to keep things running like clockwork.
Engage transitions, now fully settled: Mixed missing post or message details caused by the new Engage module rollout.
Interactions count is valid: Promoted Instagram posts were reporting the wrong interaction counts now fixed.
TikTok replies working as expected: Replying to comments on TikTok posts is now smooth and functional again.
Reply & close, no longer stuck: Fixed an issue where replying and closing in Engage didn’t trigger properly.
That’s a wrap on November, packed with sharper tools, smarter AI, and a little help from you on what’s next. As always, your feedback helps us build better, so don’t be shy. Whether it’s a feature request, a question, or just a good meme, we’re here for it: support@sociality.io 💌
