A collection of 2 articles
How to define and measure social media ROI for your business

How to define and measure social media ROI for your business

Nowadays, social media presence is expected from every business. The vast majority of businesses use digital platforms to make their brand be seen and heard, as well as connect with...
Don’t boost posts on Instagram and Facebook to save money—here’s why 

Don’t boost posts on Instagram and Facebook to save money—here’s why 

We all know how stressful yet crucial it is to monitor engagement rates on Facebook and Instagram. You develop new content strategies, engage with audiences 24/7, and monitor socia...