Lal Pekin

Tactics to identify opinion leaders to boost social media community engagement

Leveraging community management aka ‘Word of mouth’ is one of the most powerful tools in the history of marketing and it’s a fact! Using opinion leaders determine the fate of...

Jun 22, 2021 Lal Pekin 8 min

Community management Social media marketing

Everything you need to know about TikTok & its Ads offerings

Launched in 2018, TikTok now has 500 million users worldwide, with an average time spent lasting 52 minutes per day per user. It was the 6th ranking app globally by...

May 25, 2021 Lal Pekin 9 min

Advertising TikTok

How to download and repurpose a Facebook Live video?

Facebook Live video is a live-streamed broadcast on your own Facebook profile or your Facebook Business Page. It enables you to connect with your followers in an authentic way and...

Apr 29, 2021 Lal Pekin 6 min

Facebook Tips/How to

Everything you need to know about YouTube Cards

Welcome to YouTube Marketing #101! You can do so much on this platform, and today we will learn about YouTube Cards and YouTube End Screens. As a viewer, YouTube Cards...

Apr 13, 2021 Lal Pekin 5 min

Social media marketing YouTube

How to change the background color of Instagram Stories?

Instagram Stories are by far the most popular feature of Instagram. Starting from how to change the background color of Instagram Stories, today, we will dig into the hacks and...

Mar 16, 2021 Lal Pekin 10 min

Social media marketing Tips/How to

How to share a link on Instagram in nine ways

Instagram is a valuable social media platform for increasing brand awareness, as it has a bigger number of active users. Although it isn’t link-friendly, our team has discovered ni...

Oct 20, 2020 Lal Pekin 14 min

Instagram Tips/How to

How to unhide a post on Facebook? Here are all the answers

Facebook offers control to users over who can see what they share. Plus, you can also control what appears on your Facebook page, allowing you to hide and/or delete posts...

Oct 05, 2020 Lal Pekin 11 min

Facebook Tips/How to

What are the best times to post on social media for 2024?

This is probably by far one of the most sought-after questions in the social media world however it doesn’t have an exact answer, after all. It depends on many things...

Feb 19, 2020 Lal Pekin 9 min

Social media marketing Tips/How to

What is influencer marketing? Learn how to leverage your business

An influencer is a social media user who has a significant audience and works with brands to create awareness. Influencers assist companies in influencer marketing. In a nutshell, ...

Jan 21, 2020 Lal Pekin 14 min

Social media marketing