A collection of 23 articles Lal Pekin
Most important social media KPIs that you should track

Most important social media KPIs that you should track

Today we’ll discuss the most important social media KPIs you should track. You’ll see the most must-have KPIs here, but remember that according to your brand’s current needs and future...
Instagram DMs on PC: Ultimate guide to master social engagement

Instagram DMs on PC: Ultimate guide to master social engagement

Let’s admit it – we all get a thrill when we get an Instagram DM. As social media marketers, we come by it naturally; after all, Instagram DMs offer an...
5 amazing apps for small business owners

5 amazing apps for small business owners

Hey there. First off, congrats on setting up and running your small business, and good luck! As a small business owner myself, I can only imagine how many hands-on tasks...
How to post on Instagram from computer in 2024? 3 Methods for both PC and Mac

How to post on Instagram from computer in 2024? 3 Methods for both PC and Mac

There are different reasons why you might want to post on Instagram from your computer. For starters, as a social media manager, your company’s or clients’ assets are most likely...
How to export Instagram messages on PC and Mac?

How to export Instagram messages on PC and Mac?

Behind every Instagram direct message, there is always a real person who took his/her time to reach out to you. Whether you are managing a small Instagram shop or a...
Smart tactics and tools to improve time management

Smart tactics and tools to improve time management

Social media marketers move fast. Because the world moves fast. Today we will give you some tools you can use in order to manage your time efficiently and professionally. If...
Reasons why you should stop measuring social media vanity metrics

Reasons why you should stop measuring social media vanity metrics

Vanity metrics don’t really say a lot about your business’ health and/or growth. They offer feel-good numbers without providing you any actionable context. They are typically easil...
Ridiculously effective tactics to grow social media communities

Ridiculously effective tactics to grow social media communities

For social media marketers, user attention and interaction are essential. While customer engagement is becoming increasingly difficult to achieve, many brands are addressing this c...
How to save time by automating community management activities

How to save time by automating community management activities

Community managers face great difficulties in guiding discussions, prompting members to participate and voice their opinions. Without proper community management tools, it can be h...