What do all the biggest brands, creators, and public figures on Twitter have in common? That coveted checkmark beside their name. Otherwise known as the Twitter verification badge. If you…
As a social media marketer, you know better than anyone that one of the most important social media metrics is engagement rate. Your social media engagement rate can tell you…
In the age of social media marketing, followers are a valuable form of digital currency for businesses. A high follower count not only increases your brand’s reach but also strengthens…
As of April 2022, Twitter boasts an estimated 229 million daily users – an impressive 14-million increase from the number of daily users in its previous quarter. What does that…
Twitter remains a popular platform for brands, influencers, and marketers to promote content, make important announcements, and engage with the audience. If you would also want to make the most…
Twitter is a powerful search engine that can provide your brands with important insights — if you know how to use it. With the Advanced Search tools available on Twitter,…
Twitter is one of the best platforms to grow your brand online. With 206 million monetizable daily active users, the platform makes it easy for brands to interact with their…
Twitter excels at helping brands connect with their target audience and stay in the loop about what their customers share regarding their brand. With the vast majority of brands utilizing…
People on Twitter are very well-engaged and they seek new information and ideas. If you put Twitter in your social media advertising channel list but you don’t have the know-how,…