A collection of 24 articles Nicola Wylie
WeChat marketing 101: How to use WeChat for business

WeChat marketing 101: How to use WeChat for business

Boasting over one billion active users worldwide, WeChat is one of the most-used social media messaging apps on the planet. And before you write it off as just another app…

TikTok Text to Speech: A game-changing feature to use

TikTok Text to Speech: A game-changing feature to use

With one hundred and fifty million monthly active users in the US alone, it’s hardly surprising so many businesses are leveraging the platform to reach new audiences. However, so much…

Instagram Story hacks to make your Instagram Stories POP

Instagram Story hacks to make your Instagram Stories POP

Let us paint a picture for you. You’re mindlessly doom-scrolling through your Instagram stories after a long day when all of a sudden, a splash of color and creativity (and…

Glossary: Marketing funnel from top to bottom

Glossary: Marketing funnel from top to bottom

Attracting and converting customers is a top priority for just about every business on the planet. But, considering 96% of visitors to your website isn’t ready to make a purchase,…

What is Discord? The ultimate guide for businesses 

What is Discord? The ultimate guide for businesses 

Whether you’re a Discord sage or a total newbie, we’re here to show you how to use Discord for business.  Social media buffs assemble; there’s a new(ish) kid on the…

Leveraging YouTube Shorts for your business: The whats, hows, and whys

Leveraging YouTube Shorts for your business: The whats, hows, and whys

YouTube Shorts are the new kids on the block. We look at what they are, why your brand needs to use them, and how to successfully leverage them for maximum…

Snapchat emoji meanings: What you need to know in 2023

Snapchat emoji meanings: What you need to know in 2023

Fun fact: the Snapchat Generation now has around $4.4 trillion in spending power. If this figure tells us anything, it’s that your business should be leveraging the app to drive…

How to get on the Instagram Explore page? (Algorithm explained)

How to get on the Instagram Explore page? (Algorithm explained)

Who hasn’t spent hours scrolling through Instagram’s Explore Page, sharing reels with their besties instead of tackling their to-do list? It’s not just us, right? The Explore page isn’t just…

How to download Instagram Reels: 4 Must-know hacks

How to download Instagram Reels: 4 Must-know hacks

Whether you want to share them with your friends or save them for later, we walk you through how to download Instagram reels on any device.  Instagram Reels burst onto…