Micro-Influencer marketing 101: When smaller is better
It is no surprise that influencer marketing packs a punch. Only about a decade ago, celebrities and a few bloggers were considered influencers in the marketing landscape. However, now social…
It is no surprise that influencer marketing packs a punch. Only about a decade ago, celebrities and a few bloggers were considered influencers in the marketing landscape. However, now social…
Social media has long been criticized for producing a digital world which feels like a faux. But, amid the clatter of picture-perfect profiles and continuous streams of shallow information, a…
Much of the existing information online about Sprout Social alternatives provides a list of every SaaS platform on the market with a few sentences about each but doesn’t go into…
In the world of social media, first impressions are everything. With millions of users scrolling through their Facebook newsfeeds every day, it’s important to make sure that your profile stands…
When it comes to online shopping, having a great product is not all you need to sell. Asking a potential customer to go through many web pages and fill in…
Social media is constantly evolving. Words and images that seem harmless today can be interpreted differently later. This places a responsibility on brands to constantly evolve their content moderation strategies…
Here is a scenario many social media marketers are familiar with: You are scrolling through your Instagram Reels analytics report, and you notice a few Reels that make you feel…
Your boss has just informed you that you need to get the engagement numbers of your company’s social media page up. Not just that, there is a timeframe attached to…
We get it! It’s frustrating to put so much effort into shooting and editing videos only to end up with scanty views and subscribers. Even worse, if you’ve spent time…