and their experience
Author - İsmail Postalcıoğlu's Photo
Sena Arısoy
Social Media Manager Engage Istanbul

Engage Istanbul a member of Havas - Success Story

Recently, we had a chat with Sena Arısoy about Sena is in her 3rd year as a Social Media Manager at Engage Istanbul; a digital agency that provides 360-degree marketing communication solutions to brands affiliated with Havas Creative Group.

Before using, I would spend a whole day preparing a detailed report, now with, it takes me 15 minutes tops.

With a total of 22 industry leaders such as Bosch Home Appliances, Siemens Home Appliances, Şişecam, Borusan Group, and Profilo in its portfolio; Engage Istanbul creates digital strategies, manages digital projects, produces social media contents, moderates and monitors accounts, and curates BTL (below the line) projects if necessary, and supports brands with its Insight and Moderation Team. for digital solutions

"Crisis management is also an important part of our job," adds Sena. ‘With the rise of the pandemic; we gathered around and asked ourselves "What are we doing from now on?" We started rewriting all the digital strategies of all our brands like there was no yesterday. We are now creating strategies around emotional benefits, rather than functionalities.’

With all these on their plates; Sena says that the time spent at the agency has been so much more efficient and practical thanks to the fast and easy interface of ‘We never need to explain the platform to someone new to the team. The platform is very self-explanatory and everything is loud and clear.’

What is the feature you are most satisfied with while using

She finds the Report tool the most user-friendly tool of the platform and her brands appreciate how quickly they can receive a report. ‘We have weekly and daily reports, competitor analysis reports, project reports, and launch reports on our daily agendas, let alone monthly reports.’ says Sena. ‘Before using, I would spend a whole day on preparing a detailed report, now with, it takes me 15 to 20 minutes tops.’

Speed and efficiency all in one place

Collecting data from separate social media platforms one by one, manually inserting it into excel sheets, and making necessary match-ups were very tiring and distracting for Sena. She emphasizes that it is important for her to be able to manage everything on one platform. "The fact that also offers Competitor Analysis again saves us from the long torture of manual scanning," adds Sena. Competitor Report

Through Engage tool, we are able to find past conversations within seconds. It is this speed that is the most precious both for us and our brands. Conversation Activities

Sena has been using since the very first days of our launch and she has contributed so much to our development with her precious feedbacks over the years. With this opportunity; we would like to thank Sena and the whole Engage Istanbul team for this candid conversation and for choosing us as their digital solution partner ♥ ️

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