A smarter and faster way
of managing social media
at scale

Built on zero-error, maximum-efficiency operations

Tolgahan was among the early adopters of the former Twitter in 2009, initially joining for fun, but soon started taking on freelance projects. His journey with Rhino Runner began in 2019, and after a short internship, he transitioned into a full-time role.

Since 2010, Rhino Runner has established itself as a leading agency working with publicly traded and high-profile brands in Türkiye. They provide 360-degree marketing and advertising support, adapting to the evolving needs of their clients. With a team of approximately 80 people, including freelance collaborators, they actively manage over 100 pages on Sociality.io. Since joining Sociality.io over five years ago, they have handled 200-300 social media pages across nearly 30 different brands using the platform.

Rhino Runner work with notable brands, including Borusan Holding, and Enerjisa, as well as Koç Group companies like Otokar and Ford. Their client portfolio extends to the food industry with brands like Duru Bulgur, pharmaceutical giants like AstraZeneca, tobacco companies such as BAT, insurance firms, universities, and heavy industry companies.

“Precision and accuracy are crucial in our operations,” Tolgahan emphasizes. Working with major holding companies means that every piece of communication must be meticulously managed, leaving no room for mistakes. This commitment to excellence led Rhino Runner to restructure its processes, creating separate teams for content and moderation. As a result, the moderation team has become the primary user of Sociality.io. Given their principle of zero-error, maximum-efficiency operations, Sociality.io has been instrumental in achieving their goals.

Scheduling content is also a crucial aspect of their workflow. Account managers or content teams approve the materials created by the moderation team, ensuring a dual-layered control system before publishing. Sociality.io plays a key role in facilitating this approval process.

One of the standout benefits of Sociality.io for Rhino Runner has been its reporting capabilities. Managing multiple brands simultaneously requires comprehensive reporting, and Sociality.io has significantly streamlined this process. “We tested other tools as well, but Sociality.io has been the best fit for us,” Tolgahan explains.

When asked about the key advantages of Sociality.io compared to other tools, he highlights how it minimizes workload and reduces the margin for error. “During peak periods, like holidays and weekends, keeping up with content can be challenging. Sociality.io helps us save time and ensure nothing is missed,” he adds.

Emphasizing the importance of efficiency, he continues, “We prepare monthly reports for all our brands. Without Sociality.io, this process would be incredibly time-consuming, almost unimaginable. The ability to select time ranges and customize reports adds further convenience.” He also praises the platform’s reporting module: “It’s user-friendly, and we truly appreciate the new features tailored to our needs.”

Tolgahan concludes by acknowledging Sociality.io’s continuous
improvements: “The updates you make to the interface always bring convenience to our agency and team. We also believe in a two-way communication process, and your customer support is swift and efficient.”

Thank you, Tolgahan, for this great and insightful conversation! We look forward to many more successful years of collaboration with you and the Rhino Runner team!