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Business growth begins with data-driven insights and best practices to attract and engage social audiences.

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5 tips for a click-worthy Facebook carousel ad

5 tips for a click-worthy Facebook carousel ad

Do you want to use multiple images or videos in your ads? Try carousels. Since their 2014 launch by Facebook, carousel ads have helped advertisers drive more engagement and conversions…

Jul 05, 2022 Sheriff Subair 6 min
Social media analytics
How to Stitch on TikTok? 5 Best examples for marketers

How to Stitch on TikTok? 5 Best examples for marketers
Have you ever seen a Khaby Lame TikTok and wondered how he cuts and joins different clips in his video? He uses stitch—an in-app video editing feature on TikTok that...
Jun 29, 2022 Adedoyin Jesutofunmi 11 min
TikTok
The 6 most important TikTok trends to keep up with in 2024

The 6 most important TikTok trends to keep up with in 2024
With more than a billion monthly active users, TikTok has taken over Google as the world’s most trafficked internet domain. And businesses are cashing in on the app’s earning potential....
Jun 28, 2022 Nicola Wylie 20 min
TikTok
A step-by-step guide to optimizing Facebook ads cost to save budget

A step-by-step guide to optimizing Facebook ads cost to save budget
Looking to get in front of your ideal customers? Facebook ads can be one of the most cost-effective customer acquisition channels at your disposal. And that’s not just my opinion....
Jun 28, 2022 Sheriff Subair 14 min
Facebook
TikTok guide: How to change username on TikTok? Here are 8 easy steps for either iPhone or Android

TikTok guide: How to change username on TikTok? Here are 8 easy steps for either iPhone or Android
On TikTok, your username is plastered on every video you make, so it is worth considering picking a name that would represent your content ideally. Thus, changing a TikTok username...
Jun 21, 2022 Anet-Alexis Aitalieva 9 min
TikTok
How to add a link to TikTok bio to drive traffic?

How to add a link to TikTok bio to drive traffic?
Recently TikTok launched a new feature that allows users to put a link in bio in their profiles. This new feature opens a vast opportunity for brands and creators to...
Jun 21, 2022 Anet-Alexis Aitalieva 11 min
TikTok
TikTok marketing: The ultimate guide

TikTok marketing: The ultimate guide
When it comes to marketing, one social media platform holds the keys to the kingdom. With over a billion monthly active users, TikTok has proven that it’s not just for...
Jun 14, 2022 Nicola Wylie 30 min
TikTok
Who to follow on TikTok? 24 famous TikTokers to get inspiration for your next video

Who to follow on TikTok? 24 famous TikTokers to get inspiration for your next video
Are you new to TikTok and are looking to refine your brand’s TikTok influencer marketing strategy or increase boost your follower count? Studying what’s worked for successful accou...
Jun 14, 2022 Sheriff Subair 10 min
TikTok
How long are TikTok videos? TikTok video length guide for 2024

How long are TikTok videos? TikTok video length guide for 2024
TikTok has established itself as the go-to social media platform for entertainment. From side-splitting videos to cooking demos and beauty tutorials, the unique blend of short educ...
Jun 07, 2022 Adedoyin Jesutofunmi 9 min
TikTok
TikTok search guide: All you need to know about the TikTok search menu

TikTok search guide: All you need to know about the TikTok search menu
The evolution of TikTok has been one of the most fascinating of any social media platform in the 21st century. While the app initially gained notoriety for its fun-loving dance...
Jun 07, 2022 Rebecca MacFarlane 9 min
TikTok