Marketing teams analyze the effectiveness of social media campaigns or published content through the lens of metrics. This requires an in-depth understanding of each indicator and ...
The Instagram hashtag is the number one leader in the pedestal of common myths social media marketers believe in. It is a popular topic, on which you’ll find thousands of...
What is the role of social media in your business and how to effectively manage a social team? Almost everyone who spends time building a social image knows this fact:...
The marketing landscape is ever-changing. As a result, keeping up with the latest algorithms, trends in social networks, and product innovations can be overwhelming. We know how bu...
Over recent years, influencer marketing really took off and is now a great way for many companies to let their potential customers know about their brand. With people becoming more...
This is probably by far one of the most sought-after questions in the social media world however it doesn’t have an exact answer, after all. It depends on many things...
At the beginning of the last decade, social media marketing strategy was this newly-booming phenomenon that businesses were jumping on board to experiment with. Ten years later, so...
An influencer is a social media user who has a significant audience and works with brands to create awareness. Influencers assist companies in influencer marketing. In a nutshell, ...
Side project marketing creates brand awareness and credibility by offering a free product or service. It is a carefully crafted solution that solves your target audience’s needs an...