A collection of 133 articles Social media marketing
Everything you need to know about YouTube Cards

Everything you need to know about YouTube Cards

Welcome to YouTube Marketing #101! You can do so much on this platform, and today we will learn about YouTube Cards and YouTube End Screens. As a viewer, YouTube Cards...
How to change the background color of Instagram Stories?

How to change the background color of Instagram Stories?

Instagram Stories are by far the most popular feature of Instagram. Starting from how to change the background color of Instagram Stories, today, we will dig into the hacks and...
Introduction to Listen Module 101: Stay informed about your brand health with social listening

Introduction to Listen Module 101: Stay informed about your brand health with social listening

The better you know who you’re talking to, the more effectively your message will land.  That’s a principle you’re likely applying to your social media strategy, fine-tuning i...
Essential social media Engage features to stay connected with audiences and remote team members

Essential social media Engage features to stay connected with audiences and remote team members

Do you know that a third (32.3%) of your customers who are reaching out for support might be doing so on social media?  Whether it’s a current customer or someone...
Which is more important: Reach vs. Impressions

Which is more important: Reach vs. Impressions

Marketing teams analyze the effectiveness of social media campaigns or published content through the lens of metrics. This requires an in-depth understanding of each indicator and ...
Debunking 6 Instagram hashtags myths social media marketers follow

Debunking 6 Instagram hashtags myths social media marketers follow

The Instagram hashtag is the number one leader in the pedestal of common myths social media marketers believe in. It is a popular topic, on which you’ll find thousands of...
How to manage a social media team?

How to manage a social media team?

What is the role of social media in your business and how to effectively manage a social team? Almost everyone who spends time building a social image knows this fact:...
Best social media & marketing newsletters to sign up in 2024, plus more

Best social media & marketing newsletters to sign up in 2024, plus more

The marketing landscape is ever-changing. As a result, keeping up with the latest algorithms, trends in social networks, and product innovations can be overwhelming. We know how bu...
How to find social media influencers for your brand?

How to find social media influencers for your brand?

Over recent years, influencer marketing really took off and is now a great way for many companies to let their potential customers know about their brand. With people becoming more...