Providing solutions
with the care of a loyal comrade

Asking ‘why’ to unlock innovation

Eren has been passionate about startups for as long as he can remember. The prospect of creating and developing something from scratch and realizing its added value appealed far more than a standard office job. “Bringing ideas to life is thrilling - especially when the very end result proves more value than financial gain,” he says.

With support from his university professors, Eren established his agency 365 Derece back in 2011. "I'm a statistical guy. I love data. Displaying data visually, audibly, and textually excites me," he explains. The agency progressed by enjoying the creative process, functioning as a "kitchen" for incubating new products beyond its core services. This innovative approach birthed new start-ups within his agency, like the gaming platform Gamer Papers and a gastro fintech startup.

In addition to running 365, Eren teaches graduate courses in digital product management and development at Istanbul Ticaret University. His classes utilize a hands-on approach, with his agency investing in select student projects to provide software and branding support. “Two such collaborations are currently in active development.” he proudly states.

365's impressive client roster includes automotive giants like Porsche Global and Toyota Japan. They also count major Turkish companies as long-term partners, like Turk Telekom Sebit, Medicalpark hospitals, Florence Nightingale health facilities, and travel leader Coral Travel. Additionally, they partner with TAV Holding's BTA, Chinese automaker Seres DFSK, Intel Global, and more.

"We attribute our progress to constantly asking 'why' - the question that unlocks innovation. Experts grasp the what and how. But we realized pursuing purpose fuels meaningful work beyond chasing standardized success. Our agency, our clients, and even tools like Sociality.io. We evaluate all partnerships by this compass, ensuring alignment where it matters most."

Healthcare poses an industry-specific need that made Sociality.io vital for 365. "Building relationships is more important than advertising, given the regulations in this sector," Eren explains. "Leveraging Sociality.io for competitor analysis and crisis response has proven valuable across our healthcare brands."

After 13 years of working together, Eren enthusiastically endorses Sociality.io as a trusted collaborator. "We immediately adopt every new feature and module you release," he says. Specific highlights include the user-friendly Listen module for moderation and the ability to include clients directly in the workflow through shared dashboards and calendars. Eren also states that Sociality.io performs faster than its competitors. As new features emerge on core platforms, he and his team see them integrated rapidly into Sociality.io.

Clients particularly appreciate maintaining exclusive password access, even inviting brands into select Sociality.io dashboards. Eren explains, “When agency relationships change, brands can rest assured knowing they retain portal control without reliance on third parties. We freely add assignment workflows and calendars for their review.”

He cites our customer service as a primary differentiator, explaining, “I've called in many large management tools which proved unresponsive. Yet questions big or small, Sociality.io always provides solutions with the care of a loyal comrade. My staff confirms they receive caring, thoughtful responses quickly.” Eren emphasizes, “You've grown tremendously yet maintained genuine humility in how you treat each customer over the past decade. That says everything about a company's heart.”

“Sociality.io profoundly informs our branding strategies. The comprehensive Listen module acts like an x-ray, revealing conversations, perceptions, and weaknesses. I examine target brands and competitors to pinpoint what topics resonate, where opportunities emerge, and what improvements apply. These diagnostics help prescribe the ideal messaging and positioning to help brands thrive.” he concludes.

After over a decade together, our relationship stands rooted in trust and alignment on principles over convenience. As Eren continues redefining success in the agency space, Sociality.io promises to provide indispensable fuel for the journey ahead. When expertise meets heart, the only limits are those not yet dreamt! Thank you, Eren, for giving us your time for this great interview.