Live Demo: Maximize your results.

Register here

Staying on track is not a big deal! Publish is here Case Studies - PunchBBDO - Michael Cruz

Michael Cruz

Senior Marketing Manager case study - Vogue Consulting


Home Credit Philippines

Employee count


Website link


Taguig, Philippines


Financial Services

Key features used

The #1 fintech company in the Philippines

Our relatively new client, the #1 fintech company in the Philippines; Home Credit Philippines, loves the simplicity of our Publish and Analytics modules.

Prior to becoming the Senior Marketing Manager at Home Credit Philippines, Michael Cruz finished Communications in college and focused on the music and entertainment industry for a while. He’s had his part in filmmaking, promoting films, raising funds, and organizing promotional projects and events. His expertise slowly moved to social media marketing.

Michael Cruz is a content creator and storyteller. His passion is to help brands tell their stories to grow their following and drive conversations. That’s why he finds working with the most enjoyable. The user-friendly dashboard and easy-to-use calendar of Publish, let him have all the time he wants to create better ads and content. “Especially, the calendar lets me see all my daily, weekly, and monthly programs. It keeps me on track!” he says.

Established in the Czech Republic in 2013 and opened its branch in the Philippines in 2017, Home Credit Philippines continues to progressively expand its operations and provide customers with a complete ecosystem of financial products and service offerings suited to their individual needs and lifestyles. Michael is now in his 4th year at Home Credit Philippines, and he created a team of 4 that focuses on quality and creative content with community/influencer management.

The straightforwardness and comprehensibility of the Analytics module are also another reason he switched from another well-known social media management tool to

With over 8000+ employees just in The Philippines, Home Credit Philippines is a valuable client of ours, and we are proud to ease their operations. Thanks, Michael for this wonderful conversation about his experience and usage details of our products!

Related stories

Social media management

Bring success across social media channels

No credit card required

14-day free trial

Cancel anytime