A collection of 8 articles
How to save time by automating community management activities

How to save time by automating community management activities

Community managers face great difficulties in guiding discussions, prompting members to participate and voice their opinions. Without proper community management tools, it can be hard to track conversations scattered across…

Instagram messaging is now available

Instagram messaging is now available

Yep, it’s real! We are thrilled to share that your favorite social media platform is one of the first tools in the world supporting this feature, officially. Messenger API support…

Tactics to identify opinion leaders to boost social media community engagement

Tactics to identify opinion leaders to boost social media community engagement

Leveraging community management aka ‘Word of mouth’ is one of the most powerful tools in the history of marketing and it’s a fact! Using opinion leaders determine the fate of…

11 essential YouTube KPIs to measure your channel’s growth

11 essential YouTube KPIs to measure your channel’s growth

One billion. That’s the number of hours we as humanity spend on YouTube every day. It sounds like a whole lot of time and a great amount of content consumed…

How to do marketing mix analysis using the Marketing Mix Modeling?

How to do marketing mix analysis using the Marketing Mix Modeling?

The Marketing Mix Model is an important part of any marketing plan. As the digital ecosystem rapidly evolves, many brands are leveraging a wider array of channels and techniques to…

How to use Instagram question sticker to market your business?

How to use Instagram question sticker to market your business?

Instagram Stories let you create positive engagement with your followers. Question Stickers make them even more interactive! Unlike poll stickers and emoji sliders, both of which allow users to “vote”…

Instagram messages management and automation of social media management chaos

Instagram messages management and automation of social media management chaos

Learning ins and outs of Instagram marketing strategy has allowed businesses around the globe to connect with audiences, tell their stories, and most importantly drive sales. Instagrammers are shoppers. Shoppers…

Social Media APIs and Best Use Cases

Social Media APIs and Best Use Cases

If the phrase API sounds alien to you, don’t fear. APIs are a common part of accessing different services on the internet. As you’ll soon realize, you probably use them…