Marketing APIs for enterprises to transform marketing operations
APIs play a critical role in enhancing your day-to-day internet experience. Whether it is finding economical flight tickets, sharing an article from a blog site on your social medi…
Medha Singh
A collection of 14 articlesMedha is a content writer and has worked in B2B and B2C communication across industries including digital marketing, health tech, SaaS, and manufacturing. She’s on a quest to indulge readers in content that sparks their interest.
AI meets marketing: 10 AI marketing tools to transform marketing
Digital marketers and strategists are no strangers to artificial intelligence for marketing, especially after the unprecedented success of ChatGPT (Open AI). In fact, a 2022 global…
What is CPM (cost per mille), and why should you care about it?
When you run digital campaigns, you need to know their impact on your target audience. It is equally important to know how to make use of your budget so that…
Direct Message (DM) explained: Details and best practices for social DM
Writing emails or calling the hotline number to enquire about products or services seem to be passe. With DMs or direct messages taking the limelight as the preferred method of…
How to optimize and budget Instagram ads cost? A guide for marketers
Whether you are a seasoned or novice marketer, understanding Instagram ads for running a successful campaign will be at the top of your priorities. With over one billion active users…
Medha Singh
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