Insights

Business growth begins with data-driven insights and best practices to attract and engage social audiences.

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How to make playlists on TikTok (+3 reasons why you should)

How to make playlists on TikTok (+3 reasons why you should)

TikTok has one billion monthly active users. And 60% of these users are GenZ. But GenZ has an attention span of 8 seconds, according to a Microsoft consumer study. This…

Jun 07, 2022 Sheriff Subair 9 min
TikTok
How to use TikTok Ads Manager and run a successful promotion strategy outline

How to use TikTok Ads Manager and run a successful promotion strategy outline
TikTok has become one of the most powerful social media platforms in 2022. A key reason for the platform’s success is that it’s tapping directly into one of the most...
Jun 07, 2022 Rebecca MacFarlane 18 min
TikTok
How to get verified on TikTok in 2024? The essential guide

How to get verified on TikTok in 2024? The essential guide
If you use TikTok for business, you’ve definitely seen a coveted blue checkmark on a few business accounts – maybe even on your competitors’. That blue mark is the TikTok...
Jun 07, 2022 Sheriff Subair 10 min
TikTok
Most liked TikToks: Top 10 viral TikTok videos of 2024

Most liked TikToks: Top 10 viral TikTok videos of 2024
Imagine a room on the internet where you can express yourself freely, and your creativity has almost no limits.  TikTok is that room! While individual creators can argue that ...
Jun 07, 2022 Adedoyin Jesutofunmi 34 min
TikTok
The beginners’ guide to TikTok influencer marketing strategy

The beginners’ guide to TikTok influencer marketing strategy
If your business isn’t harnessing the power of TikTok marketing, it might be missing a trick. With over one billion monthly active users, the reach potential is astronomical. TikTok for...
Jun 02, 2022 Nicola Wylie 16 min
TikTok
How to go live on TikTok in 2024? Here are all the answers

How to go live on TikTok in 2024? Here are all the answers
Stronger relationships with your audience. More exposure to new followers. Truly engaging content. These are just some of the reasons why live streaming should be added to your bus...
Jun 01, 2022 Sheriff Subair 9 min
TikTok
How to use TikTok for business? (+TikTok ideas)

How to use TikTok for business? (+TikTok ideas)
Given that TikTok is a relatively new development in the world of social media marketing, many brands have a multitude of questions about the platform. What is TikTok for business...
May 31, 2022 Rebecca MacFarlane 13 min
TikTok
How to monetize TikTok? Everything about TikTok Creator Fund

How to monetize TikTok? Everything about TikTok Creator Fund
Do you use TikTok for business? You’re not alone. TikTok marketing has become one of the most popular tools for brands to promote their products or services and raise brand...
May 19, 2022 Nicola Wylie 20 min
TikTok
How to include your social media activities in your business continuity plan?

How to include your social media activities in your business continuity plan?
With numerous threats lurking for unaware entrepreneurs, it is never too early to start thinking about the best ways to keep your company safe. Whether you run a small enterprise...
May 10, 2022 Przemysław Puternicki 10 min
Social media marketingTips/How to
An ultimate guide to Facebook audience insights. Beginners start here

An ultimate guide to Facebook audience insights. Beginners start here
The average modern person is exposed to so much content every day. Couple that with our short attention span on the internet, and that just spells “hard work” for you...
May 10, 2022 Adedoyin Jesutofunmi 11 min
Facebook