A collection of 66 articles

Instagram

<p data-pm-slice="0 0 []">Instagram marketing moves fast, and so do the ideas around it. From Reels and Stories to analytics, content trends, and platform features, this is where we unpack what works on Instagram.</p>

How to make Reels on Instagram: Everything marketers should know

How to make Reels on Instagram: Everything marketers should know

Over the past few years, Instagram has become a staple of social media marketing, cementing its place as the go-to platform for influencers and brands.  With features like Sto...
TikTok vs Instagram Reels and how they’ve changed social media marketing

TikTok vs Instagram Reels and how they’ve changed social media marketing

TikTok, the global social media phenomenon, is not slowing down. Starting as yet another Gen Z trend, it has quickly established itself as one of the main social networking services...
How to run sentiment analysis on Instagram to evaluate brand health?

How to run sentiment analysis on Instagram to evaluate brand health?

It is now common knowledge that emotions play an important role in customer behavior. Not every step a customer takes is totally informed by normal human logic or reasoning.  But...
How to post on Instagram from computer in 2024? 3 Methods for both PC and Mac

How to post on Instagram from computer in 2024? 3 Methods for both PC and Mac

There are different reasons why you might want to post on Instagram from your computer. For starters, as a social media manager, your company’s or clients’ assets are most likely...
Best tools to run an Instagram audit for your clients

Best tools to run an Instagram audit for your clients

Surely, you know that devising an effective social media strategy requires access to actionable data, right? And that this also applies to Instagram? But when you get the reins to...
Best practices on tracking Instagram follower growth ( + Free and paid tools)

Best practices on tracking Instagram follower growth ( + Free and paid tools)

There was a time when the number of Instagram followers you had was the most important metric when it comes to assessing your Instagram strategy.  But not anymore. Ever since...
How to manage multiple Instagram accounts in one app?

How to manage multiple Instagram accounts in one app?

Managing multiple Instagram accounts for your brand can seem like a hellish task.  From trying to figure out how to manage the tons of messages you receive daily to deciding...
How to use Instagram question sticker to market your business?

How to use Instagram question sticker to market your business?

Instagram Stories let you create positive engagement with your followers. Question Stickers make them even more interactive! Unlike poll stickers and emoji sliders, both of which a...
Instagram messages management and automation of social media management chaos

Instagram messages management and automation of social media management chaos

Learning ins and outs of Instagram marketing strategy has allowed businesses around the globe to connect with audiences, tell their stories, and most importantly drive sales. Insta...