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Insights

Business growth begins with data-driven insights and best practices. We share social media marketing insights to help teams attract, engage, and better understand their audiences.

Buffer vs Hootsuite: Which tool is the best for social media management?

Buffer vs Hootsuite: Which tool is the best for social media management?

Earlier, we talked about Hootsuite and 5 alternatives to it. We included Buffer as one of them. But the Buffer vs Hootsuite question battle couldn’t go unnoticed. As a business…

Apr 29, 2019 Sirarpi Sahakyan 14 min
Social media analyticsTools
Step by step guide: The ultimate guideline to growth your subscribers on YouTube (without buying subscribers)

Step by step guide: The ultimate guideline to growth your subscribers on YouTube (without buying subscribers)
Do you remember the first time you’ve discovered the wonderland of Youtube? I do. Back in 10th grade, I managed to overhear the majority of math classes. It wasn’t the...
Apr 25, 2019 Altynai Alamanova 17 min
Social media marketingYouTube
50 Social media terms and jargon every marketing beginner should know

50 Social media terms and jargon every marketing beginner should know
The world of social media marketing terms and jargon can’t be quite overwhelming. Moreover, its rapidly changing nature makes keeping up quite challenging. This ultimate social med...
Apr 18, 2019 Deniz Toprakkaya 47 min
Social media marketing
How to use Instagram Stories analytics to make better Stories

How to use Instagram Stories analytics to make better Stories
For marketers strategizing to grow their brand’s Instagram account, deciphering Instagram analytics or Insights is the first significant step. You can access insights on Stories, R...
Dec 21, 2018 Altynai Alamanova 10 min
InstagramSocial media analytics
Best tools for content marketing

Best tools for content marketing
Marketers claim that content marketing is the future of digital marketing. Don’t believe them. Content marketing is already “present”. If you haven’t heard ...
Dec 12, 2018 Altynai Alamanova 17 min
Social media marketingTools
What exactly does a “social media manager” do? And how to hire the right specialist?

What exactly does a “social media manager” do? And how to hire the right specialist?
Customers expect brands to be actively present on social media. Simply creating accounts and posting some images is not enough to attract prospects to your product or service. It is...
Nov 19, 2018 Altynai Alamanova 16 min
Social media marketing
How to write good Instagram captions?

How to write good Instagram captions?
You’ll find thousands of articles with copy-paste ready engaging, good Instagram captions. But the problem is… 99% is already used by thousands of brands and influencers. Not only ...
Nov 06, 2018 Sirarpi Sahakyan 24 min
InstagramSocial media marketing