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Business growth begins with data-driven insights and best practices. We share social media marketing insights to help teams attract, engage, and better understand their audiences.

Strategies for social media marketing: How to build an effective one in 2024

Strategies for social media marketing: How to build an effective one in 2024

At the beginning of the last decade, social media marketing strategy was this newly-booming phenomenon that businesses were jumping on board to experiment with. Ten years later, social media enters…

Feb 12, 2020 Sirarpi Sahakyan 30 min
Social media marketing
What is influencer marketing? Learn how to leverage your business

What is influencer marketing? Learn how to leverage your business
An influencer is a social media user who has a significant audience and works with brands to create awareness. Influencers assist companies in influencer marketing. In a nutshell, ...
Jan 21, 2020 Lal Pekin 14 min
Social media marketing
What are the Facebook Page Roles and how to use them?

What are the Facebook Page Roles and how to use them?
Facebook enables business page owners to handle security risks with different roles and access levels. However, giving people restricted access can be both tricky and risky. Up unt...
Dec 03, 2019 Lal Pekin 8 min
FacebookTips/How to
Updated Guide 2024: How to delete a Facebook group

Updated Guide 2024: How to delete a Facebook group
Some things are easy to start but hard to finish. On Facebook, lots of people create groups or business pages like it’s child’s play, but later find that they can...
Oct 25, 2019 Altynai Alamanova 8 min
FacebookTips/How to
Step by step guide: The ultimate guideline for the Facebook Business Manager

Step by step guide: The ultimate guideline for the Facebook Business Manager
Agencies know it best: It’s very chaotic when you have more than one ad account, or you handle multiple ads or pages and create reports, etc. Facebook Business Manager; in...
Oct 23, 2019 Lal Pekin 8 min
FacebookSocial media marketing
How do I make my Instagram a business account?

How do I make my Instagram a business account?
Switching to an Instagram Business account is an absolute necessity for modern marketing. Why? A business account not only enables you to connect it to social media marketing tools but...
Oct 14, 2019 Altynai Alamanova 6 min
InstagramTips/How to
How to get verified on Instagram? (2024 update)

How to get verified on Instagram? (2024 update)
Credibility plays a crucial role in guiding buyers’ purchasing decisions, especially online. And while a trustworthy-looking website and social media profile won’t guarantee higher...
Sep 25, 2019 Altynai Alamanova 26 min
InstagramTips/How to
Top 10 social media listening tools in 2019

Top 10 social media listening tools in 2019
Social media listening tools have started to become a critical part of businesses in many ways. The insights you can get from a social listening tool would inform your company...
Sep 20, 2019 Deniz Toprakkaya 8 min
Social media marketingTips/How to
6 Ways how technology can simplify social media management

6 Ways how technology can simplify social media management
From coffee shops, salons, and fitness centers to retail shopping outlets, it is essential for businesses to maximize the benefits that come with social media management software. ...
Sep 11, 2019 Hasan Toprakkaya 8 min
Social media marketingTools
Top 21 social media scheduler tools in 2024

Top 21 social media scheduler tools in 2024
Social media marketers may differ on social media strategies or campaigns. But undoubtedly, timing is crucial to the success of your marketing efforts. Publishing posts at the wron...
Sep 05, 2019 Medha Singh 29 min
Social media analyticsTools