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Business growth begins with data-driven insights and best practices to attract and engage social audiences.

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Design excellence: 30 high-quality free social media icons in 2024

Design excellence: 30 high-quality free social media icons in 2024

Social media icons aren’t just a decorative extra, they play a vital role in your business’s website design and email campaigns. High-quality icons enhance user experience, drive engagement, and establish…

Jul 05, 2023 Courtney Withrow 13 min
Social media marketing
Meta Pixel (Formerly Facebook Pixel): The ultimate guide for marketers 

Meta Pixel (Formerly Facebook Pixel): The ultimate guide for marketers 
Anyone who’s on social media knows that Meta is and has long been one of the biggest powerhouses in the industry. As a result, it should come as no surprise...
Jul 04, 2023 Rebecca MacFarlane 16 min
FacebookTips/How to
Custom emoji maker: Tips to create, best practices, and tool suggestions

Custom emoji maker: Tips to create, best practices, and tool suggestions
You heard it here first: words are so last century. Ok, maybe the art of language isn’t dead just yet, but it’s hard to argue with the rise in popularity...
Jun 30, 2023 Nicola Wylie 23 min
Social media contentSocial media marketing
Top 11 free online social media marketing courses in 2024

Top 11 free online social media marketing courses in 2024
There are about 4.89 billion social media users globally, which presents a huge opportunity for businesses—large and small. Digital marketers and social media managers, thus, need ...
Jun 30, 2023 Sirarpi Sahakyan 11 min
Social media marketing
8 Instagram highlight cover ideas to make your profile shine

8 Instagram highlight cover ideas to make your profile shine
We all know that Instagram is an uber-powerful marketing tool. That’s why it’s so crucial that your business’ Instagram account stands out. One of the best ways to create this...
Jun 19, 2023 Anet-Alexis Aitalieva 15 min
Instagram
How to create a successful communication strategy in 2024?

How to create a successful communication strategy in 2024?
Communication is at the core of everything we do. Whether it’s talking to a close friend, writing an email to a colleague, or replying to a direct message from a...
Jun 13, 2023 Rebecca MacFarlane 18 min
Social media contentSocial media marketing
Metaverse Marketing: The future is explained

Metaverse Marketing: The future is explained
It’s time to leave mundane marketing strategies at the door and enter a world of avatars, pixels, and virtual reality. Once a distant dream, the launch of the Metaverse has...
Jun 12, 2023 Nicola Wylie 26 min
Social media marketing
Safeguarding your socials: 6 practices to ensure your social media security

Safeguarding your socials: 6 practices to ensure your social media security
Social media is a powerful tool. In our personal and professional lives, social networks help bridge the connection gaps left by geographical and social distances. Have a loved one...
Jun 12, 2023 Deniz Toprakkaya 17 min
Social media marketingTools
2024 Facebook cover photo size guide (+ 5 best practices)

2024 Facebook cover photo size guide (+ 5 best practices)
In the world of social media, first impressions are everything. With millions of users scrolling through their Facebook newsfeeds every day, it’s important to make sure that ...
Jun 07, 2023 Adedoyin Jesutofunmi 21 min
FacebookSocial media marketing
The future of social media: Revolutionary changes and predictions

The future of social media: Revolutionary changes and predictions
Be it marketers, businesses, or users—everyone wants to stay on top of the trends, and for that matter, the future of social media continues to command attention. Incessant changes and...
Jun 07, 2023 Medha Singh 12 min
Social media marketing