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Business growth begins with data-driven insights and best practices to attract and engage social audiences.

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How to nail the TikTok challenge for businesses?

How to nail the TikTok challenge for businesses?

TikTok continues to grow rapidly as more people look for ways to keep themselves entertained in the era of pandemics. TikTok’s algorithms are designed to skyrocket brand awareness. For brands…

May 21, 2021 Meerim Ruslanbekova 11 min
Social media contentTikTok
The post covid future of community marketing

The post covid future of community marketing
Are you implementing community marketing for your brand? Like almost every other thing, community marketing – and marketing in general – was greatly affected by the pan...
May 12, 2021 Sheriff Subair 15 min
Community managementSocial media marketing
How to download and repurpose a Facebook Live video?

How to download and repurpose a Facebook Live video?
Facebook Live video is a live-streamed broadcast on your own Facebook profile or your Facebook Business Page. It enables you to connect with your followers in an authentic way and...
Apr 29, 2021 Lal Pekin 6 min
FacebookTips/How to
Everything you need to know about YouTube Cards

Everything you need to know about YouTube Cards
Welcome to YouTube Marketing #101! You can do so much on this platform, and today we will learn about YouTube Cards and YouTube End Screens. As a viewer, YouTube Cards...
Apr 13, 2021 Lal Pekin 5 min
Social media marketingYouTube
7 Competitive benchmarking tactics to measure your social media performance

7 Competitive benchmarking tactics to measure your social media performance
You probably have some idea of how your social media content is performing.  But is it clear enough to really be actionable? And does it show you the full scope...
Mar 23, 2021 Tawanda Masvikeni 19 min
Social media analyticsTips/How to
How to change the background color of Instagram Stories?

How to change the background color of Instagram Stories?
Instagram Stories are by far the most popular feature of Instagram. Starting from how to change the background color of Instagram Stories, today, we will dig into the hacks and...
Mar 16, 2021 Lal Pekin 10 min
Social media marketingTips/How to
The step by step guide on Facebook Watch Party in your Facebook group

The step by step guide on Facebook Watch Party in your Facebook group
Facebook is one of the most commonly used communication platforms to reach out and provide services to your audience. The Facebook Watch Party feature is a great way for people...
Mar 09, 2021 Meerim Ruslanbekova 9 min
FacebookTips/How to
Introduction to Listen Module 101: Stay informed about your brand health with social listening

Introduction to Listen Module 101: Stay informed about your brand health with social listening
The better you know who you’re talking to, the more effectively your message will land.  That’s a principle you’re likely applying to your social media strategy, fine-tuning i...
Mar 03, 2021 Tawanda Masvikeni 18 min
Social media marketingTools
Essential social media Engage features to stay connected with audiences and remote team members

Essential social media Engage features to stay connected with audiences and remote team members
Do you know that a third (32.3%) of your customers who are reaching out for support might be doing so on social media?  Whether it’s a current customer or someone...
Feb 17, 2021 Tawanda Masvikeni 17 min
Social media marketingTools
How to schedule Instagram posts? Guide for marketers

How to schedule Instagram posts? Guide for marketers
Managing Instagram, and social media, in general, is a time-consuming task. From creating posts to managing direct messages, there seems to be not enough time for everything. And if you...
Feb 09, 2021 Sheriff Subair 13 min
InstagramTips/How to