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A collection of 110 articles

Social media marketing

The best social media marketing starts before anything goes live. Read our articles on planning, content, analytics, tools, platforms, and the decisions that shape better social media work.

Here is how Sociality.io team grew organic traffic by 330%

Here is how Sociality.io team grew organic traffic by 330%
In the past couple of months, our Sociality.io marketing team skyrocketed & grew organic traffic. For two months we left aside other content marketing initiatives and campaigns...
Nov 30, 2021 Altynai Alamanova 9 min
Social media marketing
Christmas! Best examples of social media holiday campaigns

Christmas! Best examples of social media holiday campaigns
We passed the spooky season partying on Halloween, had a shopping haul on Thanksgiving and Black Friday, now the next thing to celebrate is the much anticipated Christmas time. So,...
Nov 23, 2021 Anet-Alexis Aitalieva 23 min
Social media contentSocial media marketing
5 examples of Black Friday social media marketing campaigns

5 examples of Black Friday social media marketing campaigns
Black Friday is by far the craziest shopping holiday in the world and we are all used to seeing long queues in front of shops and record-breaking visits to physical...
Nov 16, 2021 Anet-Alexis Aitalieva 5 min
Social media contentSocial media marketing
Thanksgiving! Best customer-inspired social media content ideas to save the day

Thanksgiving! Best customer-inspired social media content ideas to save the day
Still undecided on your seasonal content plan? Don’t worry, we got your back. We have a couple of ideas to brighten your holiday campaigns for social media, especially Thanksgiving...
Nov 09, 2021 Anet-Alexis Aitalieva 17 min
Social media contentSocial media marketing
Best 10 apps marketers should use in 2024

Best 10 apps marketers should use in 2024
Too often, marketers find themselves learning skills outside of their core expertise in a bid to stay relevant in their dynamic marketing landscape. While it is true that some skills...
Sep 30, 2021 Adedoyin Jesutofunmi 14 min
Social media marketingTools
How to organize and optimize social media calendar

How to organize and optimize social media calendar
Are you struggling to find a direction with your social media channels? Without concrete goals and a plan for your content, you can easily feel disorganized and overwhelmed. A social...
Sep 28, 2021 Courtney Withrow 13 min
Social media contentSocial media marketing
Smart tactics and tools to improve time management

Smart tactics and tools to improve time management
Social media marketers move fast. Because the world moves fast. Today we will give you some tools you can use in order to manage your time efficiently and professionally. If...
Aug 31, 2021 Lal Pekin 8 min
Social media marketingTools
Reasons why you should stop measuring social media vanity metrics

Reasons why you should stop measuring social media vanity metrics
Vanity metrics don’t really say a lot about your business’ health and/or growth. They offer feel-good numbers without providing you any actionable context. They are typically easil...
Aug 19, 2021 Lal Pekin 7 min
Social media analyticsSocial media marketing
5 Proven steps to master social media automation (+ Free tools)

5 Proven steps to master social media automation (+ Free tools)
Social media automation has become every marketer’s day-to-day reality. When your job involves plenty of creative thinking, conducting research, and conceptualizing ideas — t...
Aug 03, 2021 Leonida Mullabazi 11 min
Social media marketingTools