Need to be more sure about using trending hashtags on TikTok? While creating compelling content is important, aligning it with trending hashtags can catapult your videos to the For You page, amplifying your reach significantly. As per a report by SocialPilot on key TikTok stats, 87.3% of videos have at least one hashtag. It is time you harness the power of hashtags to ensure your content resonates with the right audience. 

In this blog, we have compiled a comprehensive list of TikTok trending hashtags to get you started. And, we will also share tips on using hashtags for viral success. 

What are TikTok hashtags, and do hashtags really work on TikTok?

TikTok hashtags are keywords or phrases preceded by the “#” symbol. These are used within the captions or comments of TikTok videos. 

Yes, TikTok hashtags really do work! When used smartly, hashtags can significantly enhance a video’s reach. They can help a video appear on the For You page, which is curated based on user preferences and behaviors. 

Additionally, by using relevant and trending hashtags, creators increase the chances of their content being seen by a broader audience, leading to more likes, shares, and followers. However, it’s essential to use hashtags in a way that they align with the content for the best results.

The importance of TikTok hashtags

TikTok hashtags serve multiple purposes.

• Categorization: Hashtags help categorize content, making it easier for users to discover videos related to specific topics or trends.

• Discovery: By using relevant hashtags, creators or businesses can increase the discoverability of their content, especially if they tap into trending or popular hashtags.

• Engagement: TikTok often has hashtag challenges or campaigns where users create content around a specific hashtag, enhancing community engagement and participation.

• Increased follow count: Using relevant and trending hashtags can draw in new followers who resonate with your content.

• Brand visibility: Brands can leverage TikTok hashtags to boost their visibility and connect with a broader audience, resulting in increased brand awareness and recognition. 

How many hashtags to use on TikTok

Here is the good news! TikTok has recently increased the caption character limit to 4000. This means, technically, you can use as many TikTok hashtags as you want within this character limit. With that being said, marketing experts recommend using three to six hashtags relevant to your video for optimum results. Use a mix of trending and niche hashtags and make your description as engaging and interesting as possible. 

Also, with an increased character limit, you can add more keywords relevant to your business to create detailed and optimized captions. 

How to find the best hashtags for your TikTok videos

Here are a few simple and practical ways to find the best and trending TikTok hashtags for your videos. 

1. TikTok’s Trend Discovery 

The Trend Discovery tool in the TikTok Creative Center is a great solution to quickly find the trending hashtags in your region or around the globe. You can discover TikTok trending hashtags within a given time frame and industry. It also provides the number of posts, views and performance trends of the hashtags.  

For a particular hashtag, you can view analytics to gain insights on the audience, regional popularity, related videos, interest over time and more. 

2. Competitive research and analytics 

If you are diving into hashtag research, it’s crucial to analyze the tactics of your competitors and industry leaders. Examine the hashtags they use and assess whether they align with your content before using them.  Evaluate how the audience reacts to videos in which those hashtags have been used using TikTok analytics. Identify what’s driving their success and areas for improvement, then adjust your strategy accordingly.

3. Your audience’s hashtag preferences

Know the hashtags your audience is using. Draw inspiration from their content to join the ongoing conversations. It’s likely that others with similar interests are using or looking up those same hashtags. You can dedicate some time to sift through your top followers’ content for hashtag ideas. Also, explore who your followers engage with and the hashtags those profiles use. This could offer insights into your follower’s preferences or industry trends.
You can use social media management tools like Sociality.io for comprehensive competitive research to identify relevant hashtags and their performance.

How to create trending TikTok hashtags for your TikTok videos

While you can make the most out of existing hashtags, TikTok allows you to create your own branded or non-branded hashtags. Such branded hashtags can boost your personal brand and also help create UGC (user-generated content). You can use your own branded hashtags to promote products, campaigns, or even your brand, as well as popularise the hashtag use by running contests, etc. 

To create TiikTok hashtags, you can just type your own combination of words and numbers with a # symbol and post with the video. 

You can also make use of free TikTok hashtag generators (that are usually AI-powered) to create relevant hashtags for your videos. A few examples include Ahrefs, Mention, HootSuite, TuckTools, and Influencer Marketing Hub. 

Here are some tips on creating trending TikTok hashtags.

• Ensure your hashtags match your campaign, content, or the theme of your post. 
• Instead of numerous hashtags, concentrate on one or two impactful ones. Your hashtag should be straightforward, catchy, and easily spelt. 
• Avoid using special symbols or punctuations in hashtags; they complicate recall as only a few will bother to copy-paste.
• Before finalizing, cross-check your hashtags on other social platforms. If they’re already trending elsewhere, consider crafting a unique one for TikTok.

5 best practices of TikTok hashtags to go viral

We have compiled the top 5 best practices to go viral on TikTok using hashtags. 

1. Relevance is key

Researching the right hashtags is one of the keys to success. Focus on those hashtags that align with your niche or theme. Cross-check that they are still actively used within the TikTok community, even if it means analyzing your competitors. 

Staying updated with the latest trends ensures your hashtags remain relevant, boosting your content’s visibility. By tapping into TikTok’s trending topics and seamlessly integrating those hashtags in your videos, you position your content at the forefront.

2. Use a mix of hashtags for maximum reach

To optimize your reach with hashtags, blend popular ones with niche hashtags. While trending hashtags can attract a vast audience, they’re also highly competitive, making your content one among many. On the flip side, niche hashtags might draw fewer searches but attract a more interested audience excited about your content, and also offer less competition. Thus, balancing both type of hashtags ensures maximum visibility and engagement across a diverse TikTok audience.

For instance, #emmaroberts and #booktok are popular hashtags whereas #belletristbookclub and #icouldlivehereforever are examples of niche hashtags. 

3. Design your own hashtag challenge

Motivate your audience to use your own unique hashtag by combining it with a challenge. Essentially, provide them with a special task (we can say mission!) or prompt them to showcase something special. This could range from a dance routine, a makeover sequence, a fun dare, or even a product demonstration. Unleash your creativity, and who knows?

For instance, HP launched the #HPRadicalReuse Hashtag Challenge to drive awareness toward its sustainability efforts. The hashtag challenge reached 1.4 B views and registered an 18% engagement rate. 

4. Use additional hashtags in the comments

If you hit the character limit in your caption, here’s a pro tip—add additional hashtags in the comments section. While the TikTok algorithm might not give these the same weightage as caption hashtags, they can still enhance your video’s discoverability in searches. 

5. Tailor hashtags for your audience 

Hashtags aren’t just about describing the video’s content or its participants; they can pinpoint to the intended viewers too. For instance, apart from #booktok, #bookworm or #booklovers that describe your target audience can also be used to increase your reach. 

200+ best hashtags for TikTok in 2024

This list is a good starting point but TikTok hashtag trends change quickly. So keep an eye on the For You page as well as the Trend Discovery page to stay up to date before using them in your video content. Also, the most popular hashtags will be the most competitive ones. 

Funny hashtags

• #comedy
• #tiktokcomedy
• #comedyvideo
• #comedychallenege
• #funny
• #justforfun
• #meme
• #memes
• #fun
• #funnymemes
• #lol
• #dank
• #dankmemes
• #edgymemes
• #memesdaily
• #lmao
• #trynottolaugh
• #funnyvideos
• #prank
• #haha
• #laugh

FYP hashtags

• #fyp
• #foryou
• #foryoupage
• #thisis4you
• #fy
• #fypage
• #fypchallenge
• #trend
• #trending
• #viral
• #viralpost

Fitness hashtags

• #fitness
• #fitnessgoals
• #gym
• #workout
• #fitnessmotivation
• #motivation
• #bodybuilding
• #training
• #health
• #fitfam
• #festyle
• #sport
• #crossfit
• #gymlife
• #healthylifestyle
• #sportlife
• #healthy
• #gymmotivation
• #personaltrainer
• #muscle
• #yoga
• #yogalifestyle
• #yogalife
• #yogacommunity
• #yogaeverydamnday
• #yogateacher
• #yogapractice
• #yogainspiration
• #yogaposes
• #yogalove

Mental health

• #mentalhealthawareness
• #mentalillness
• #mentalhealthmatters
• #anxiety
• #depression
• #selfcare
• #therapy
• #selflove
• #mindfulness
• #ptsd

Food hashtags

• #foodlover
• #foodtok
• #dinner
• #yummy
• #foodgasm
• #restaurant
• #comfortfood
• #tasty
• #foodies
• #lunch
• #delicious
• #foodblogger
• #follow
• #foodporn
• #foodphotography
• #spice
• #eatwithme
• #myrecipe
• #easyrecipe
• #foodrecipe
• #mysecretrecipe
• #sweets
• #dinnerwithme
• #sugarcookies
• #cafe
• #vegan
• #shots
• #gingerbread
• #veganrecipe
• #tiktokrecipe
• #foodislove
• #tamales
• #sauce
• #newrecipe
• #videorecipe
• #recipe
• #cooking
• #tiktokfood
• #foodtiktok

Fashion/beatuty hashtags

• #fashiontiktok
• #fashiondesigner
• #fashiontiktok
• #fashiontok
• #fashioninspo
• #getreadywithme
• #grwm
• #style
• #ootd
• #model
• #fashionblogger
• #fashionista
• #cute
• #picoftheday
• #sustainablefashion
• #pants
• #hat
• #jewelry
• #shoes
• #fashion
• #outfitideas
• #makeup
• #hair
• #haircut
• #beautyhacks
• #beautytops
• #lifestyle
• #beautiful

Dance hashtags 

• #dance
• #dancegirl
• #tiktokdance
• #dancer
• #dancemoms
• #poledance
• #dancehall
• #dancelife
• #bellydance
• #dancemusic
• #poledancer
• #love
• #hiphop
• #party
• #dancing
• #dj
• #fun
• #ballet
• #choreography
• #dancechallenge

Travel hashtags 

• #travel
• #travelgoals
• #adventureawaits
• #traveladdict
• #solotravel
• #jetsetter
• #travellife
• #travelhack
• #traveltiktok
• #timetravel
• #budgettravel
• #photography
• #disneyland
• #travelvlog
• #koreatravel
• #japantravel

Technology hashtags 

• #techsavvy
• #iphone15promax
• #tiktokshopelectronics
• #smartphone
• #traveladapter
• #wirelesspeaker
• #mechanicalkeyboard
• #usb
• #airpurifier
• #headset
• #fastcharging
• #gadget
• #oppo
• #vivo
• #jbl
• #iphone15pro

Others 

• #tiktok
• #tiktokchallenge
• #tiktokviral
• #tik_tok
• #tiktoktraditions
• #tiktokers
• #love
• #lovegoals
• #lovestory
• #lovesong
• #like
• #likeforlike
• #follow
• #followme
• #followers
• #aesthetic
• #music
• #happy
• #followforfollowback
• #tiktokchallenge
• #challenge
• #tiktokmademebuyit
• #repost
• #viralvideos
• #momsoftiktok
• #dadsoftiktok
• #family
• #tiktokcringe
• #friendshipgoals
• #friends
• #tv
• #sexy
• #trendingsong
• #didyouknow
• #tips
• #tipsandtricks
• #girlchallenge
• #lgbtq
• #tutorial
• #baby
• #babytiktok
• #inspirational
• #quotes
• #motivation
• #couplegoals
• #storytime
• #singing
• #single
• #popular
• #filter
• #nofilter
• #lifehac
• #diy
• #moments
• #animal
• #animalsoftiktok
• #animallover
• #animalrescue
• #video
• #videos
• #kids
• #money
• #moneytok
• #booktok
• #books
• #fans
• #tiktokindia
• #tiktokpokistan
• #hack
• #hacks
• #selfie
• #politics
• #protest

Final Words

Harnessing the power of TikTok hashtags is crucial for content creators and brands alike. With the comprehensive list of trending hashtags on TikTok shared above, you can begin your journey toward viral success. 

To ace your TikTok marketing strategy, explore Socilaity.io’s comprehensive module on TikTok marketing. Now, you can publish, manage, and analyze comments for multiple TikTok accounts from a single platform. Automate TikTok video planning and scheduling while streamlining the approval process. Moreover, with TikTok analytics, try new ideas to boost engagement and follower growth. 

Frequently Asked Questions (FAQs)

What are the most popular hashtags on TikTok?

Although you can discover trending hashtags using the Trend Discovery tool, here are some of the most popular hashtags on TikTok. 

#halloween

#halloween2024

#matthewperry

#halloweekend

#chandlerbing

#rip

#halloweencostume

#truestory

#costume

#algorithm 

Other popular hashtags include #foryou, #foryoupage, #fyp, #duet, #viralvideos, #trending, #comedy, #funnyvideos, #tiktokchallenge, etc. 

What is the most used hashtag on TikTok?

Here are some examples of the most popular hashtags on TikTok of all time—#foryou, #foryoupage, #fyp, #duet, #viralvideos, #trending, #comedy, #funnyvideos #meme, #funny, #cute, #followme, #art, #repost, #love, #tiktok, #fashion. 

Do hashtags really work on TikTok?

Hashtags on TikTok are popular for a simple reason: they’re effective. They fulfill two primary roles. First, they categorize content, making it easier for users to find related videos. Second, they encourage discussions around a specific topic. For instance, a company might introduce a unique hashtag for a challenge, prompting all participants to use that hashtag in their related videos.