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How to get verified on Twitter? Tips to get successfully verified
Get started: Emoji keyboard shortcuts for Mac and Windows

Get started: Emoji keyboard shortcuts for Mac and Windows

As a social media manager, it’s not unusual to sometimes feel like your messaging is …missing something. Maybe it’s a dash of color, a pop of personality, or a funny...
How to schedule Instagram Reels? Free + paid tools

How to schedule Instagram Reels? Free + paid tools

Since the launch of Instagram Reels in 2020, they have gained huge popularity among digital marketers, content creators, and audiences. Reels offer a new way to create and share im...
7 Essential social media tools to help you work faster and save time

7 Essential social media tools to help you work faster and save time

As a social media manager, you’ve got a lot on your plate. From increasing your follower count to spiking engagement, there’s a range of responsibilities that fall on your shoulders,...
How to calculate engagement rate on social media?

How to calculate engagement rate on social media?

Remember the days when metrics like followers, likes, and impressions were the be-all and end-all? Well, those days are gone. Sort of.  Sure, these metrics still count for som...
What defines the role of a social media analyst? 7 Key skills

What defines the role of a social media analyst? 7 Key skills

Every new week, marketers are churning out campaigns on social media with the hopes of hitting certain key performance indicators (KPIs). These campaigns come back with boatloads o...
Best social media management tools for effective collaboration

Best social media management tools for effective collaboration

In the world of social media marketing, you’ll find thousands of tools with features that’ll help you with various aspects of your social media strategy. But if you run a...
Instagram reporting: How to see likes on Instagram?

Instagram reporting: How to see likes on Instagram?

Fun fact: The first-ever prototype of Instagram was a web app named Burbn. It was inspired by Instagram creator Kevin Systrom’s penchant for fine bourbons and whiskeys.  It’s come a...
Your average Twitter engagement rate: Everything you need to know

Your average Twitter engagement rate: Everything you need to know

As a social media marketer, you know better than anyone that one of the most important social media metrics is engagement rate. Your social media engagement rate can tell you...
9 Best reputation management software for digital agencies

9 Best reputation management software for digital agencies

In the digital world, it takes work to keep your customers happy. Sometimes, even with the right customer-centric approach, your online reputation can be affected negatively by bad...