As a social media marketer, you’re no stranger to the fact that engagement is the heartbeat of your marketing strategy. But imagine if you could not only measure that heartbeat...
Today we’ll discuss the most important social media KPIs you should track. You’ll see the most must-have KPIs here, but remember that according to your brand’s current needs and future...
APIs play a critical role in enhancing your day-to-day internet experience. Whether it is finding economical flight tickets, sharing an article from a blog site on your social medi...
Planning, organizing, scheduling, and reporting… are all part of a digital marketer’s day-to-day job. Often, creating a social media report may feel like doing a whole team’s work,...
When you run digital campaigns, you need to know their impact on your target audience. It is equally important to know how to make use of your budget so that...
Your boss has just informed you that you need to get the engagement numbers of your company’s social media page up. Not just that, there is a timeframe attached to...
In the world of social media marketing, there are several social media metrics that are important to track, from reach to impressions to conversion rate. Without question, one of the...
We get it! It’s frustrating to put so much effort into shooting and editing videos only to end up with scanty views and subscribers. Even worse, if you’ve spent time...
A couple of years ago, the only real advice for Instagram stories was to be creative and have fun with them. Now, there are all sorts of tips and tricks...
