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A collection of 127 articles

Social media marketing

The best social media marketing starts before anything goes live. Read our articles on planning, content, analytics, tools, platforms, and the decisions that shape better social media work.

TBT meaning: Throwback Thursday ideas for social media

TBT meaning: Throwback Thursday ideas for social media
It’s no secret that, as human beings, we’re inherently prone to nostalgia. Our fondest memories and feelings live on in our minds and, understandably, we periodically find ourselve...
May 16, 2023 Anet-Alexis Aitalieva 17 min
Social media contentSocial media marketing
GIFs explained: How to make a GIF for 5 different formats and more

GIFs explained: How to make a GIF for 5 different formats and more
Simple yet effective GIFs are a creative and eye-catching way of promoting your brand on social media. Although they are now seen as a key part of Internet culture, GIFs...
May 10, 2023 Rebecca MacFarlane 23 min
Social media contentSocial media marketingTips/How to
Instagram Story hacks to make your Instagram Stories POP

Instagram Story hacks to make your Instagram Stories POP
Let us paint a picture for you. You’re mindlessly doom-scrolling through your Instagram stories after a long day when all of a sudden, a splash of color and creativity (and...
Apr 22, 2023 Nicola Wylie 52 min
InstagramSocial media contentSocial media marketing
Direct Message (DM) explained: Details and best practices for social DM

Direct Message (DM) explained: Details and best practices for social DM
Writing emails or calling the hotline number to enquire about products or services seem to be passe. With DMs or direct messages taking the limelight as the preferred method of...
Apr 22, 2023 Medha Singh 17 min
Community managementSocial media contentSocial media marketing
The ultimate guideline to growing your followers on Instagram (without buying followers)

The ultimate guideline to growing your followers on Instagram (without buying followers)
Fact: over 93% of businesses use social media to market, engage, and connect with their audiences. And while building a strong social media presence is crucial to business success, a...
Mar 30, 2023 Altynai Alamanova 36 min
InstagramSocial media marketing
Mastering social media trends with Sociality.io Trends: Your guide to staying ahead

Mastering social media trends with Sociality.io Trends: Your guide to staying ahead
Tired of watching your competitors dominate social media with their viral campaigns and compelling content? We don’t blame you. Fortunately, mastering social media trends and strat...
Mar 22, 2023 Sirarpi Sahakyan 22 min
Social media marketing
Get noticed on Instagram: The ultimate guide for creating killer Instagram Collab post

Get noticed on Instagram: The ultimate guide for creating killer Instagram Collab post
Why show up in one place when you can be in two? That’s the promise of Instagram Collab posts. This Instagram feature lets two users share the same post to...
Mar 16, 2023 Sheriff Subair 10 min
InstagramSocial media contentSocial media marketing
National Boyfriend Day: When is it and how to celebrate

National Boyfriend Day: When is it and how to celebrate
Want to show love and appreciation for a special person in life? What’s a better way than celebrating a day dedicated to them—National Boyfriend Day! Celebrated across the globe in...
Mar 16, 2023 Medha Singh 6 min
Social media contentSocial media marketing
2024 Instagram algorithm explained: Ways to hack the algorithm

2024 Instagram algorithm explained: Ways to hack the algorithm
Hoping to get more eyes on your Instagram content this year? The key to your success lies in understanding one very important element of the app: its algorithm. Powerful and...
Mar 15, 2023 Rebecca MacFarlane 22 min
InstagramSocial media marketing