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A collection of 55 articles

Social media analytics

Social media analytics helps you move from “what happened?” to “what should we do next?” Read expert articles from Sociality.io on social media analytics, including KPIs, reporting, platform metrics, competitor benchmarks, and performance insights.

5 tactics to start brand monitoring on social media (Without crying)

5 tactics to start brand monitoring on social media (Without crying)
When it comes to your brand, it is important to know what people are talking about. Whether it’s a positive or a negative opinion or a mention, staying on top...
Oct 11, 2022 Medha Singh 14 min
Social media analytics
8 fun ways to make Instagram aesthetic for 2024

8 fun ways to make Instagram aesthetic for 2024
As the saying goes, a picture paints a thousand words. And that’s certainly the case for Instagram. From your color palette to the layout to your tone of voice, your...
Oct 06, 2022 Nicola Wylie 26 min
Social media analytics
Ten strategies on how to manage, scale, and sell on Instagram

Ten strategies on how to manage, scale, and sell on Instagram
In our incredibly digital world, e-commerce businesses are thriving. With internet access becoming more widely accessible around the world, the number of digital buyers has been st...
Sep 12, 2022 Rebecca MacFarlane 12 min
InstagramSocial media analytics
How to get followers on Twitter? The ultimate guide for social media marketers

How to get followers on Twitter? The ultimate guide for social media marketers
In the age of social media marketing, followers are a valuable form of digital currency for businesses. A high follower count not only increases your brand’s reach but also strengthens...
Sep 06, 2022 Rebecca MacFarlane 15 min
Social media analyticsTwitter/X
How to run Twitter audit? Here is what fake followers do for you.

How to run Twitter audit? Here is what fake followers do for you.
Twitter remains a popular platform for brands, influencers, and marketers to promote content, make important announcements, and engage with the audience. If you would also want to ...
Jul 13, 2022 Medha Singh 13 min
Social media analyticsTwitter/X
5 tips for a click-worthy Facebook carousel ad

5 tips for a click-worthy Facebook carousel ad
Do you want to use multiple images or videos in your ads? Try carousels. Since their 2014 launch by Facebook, carousel ads have helped advertisers drive more engagement and conversions...
Jul 05, 2022 Sheriff Subair 6 min
Social media analytics
Introducing a better way to prepare and explain social media reports to c-levels

Introducing a better way to prepare and explain social media reports to c-levels
When you work on the social media or marketing team, it’s easy to understand the value of a social media marketing strategy. Convincing C-level executives that your company’s efforts are...
Feb 03, 2022 Courtney Withrow 10 min
Social media analytics
Twitter analytics tools to save your social media teams’ time

Twitter analytics tools to save your social media teams’ time
Businesses that want to promote their brands can use Twitter to engage with followers and broaden their exposure. But getting results on Twitter requires a significant time investm...
Jan 04, 2022 Courtney Withrow 12 min
Social media analyticsTools
Top social media monitoring tools for tracking brands’ success

Top social media monitoring tools for tracking brands’ success
Social media might be a place to build relationships with your audience. But if you’re left in the dark about what’s going on with them, how do you expect to...
Nov 18, 2021 Sheriff Subair 14 min
Social media analyticsTools