Content curation strategies and tools in 2024
Content curation is a skill you hear a lot about but isn’t so easy to get right. If you’re involved in social media management or content marketing at all, then…
How to create a successful communication strategy in 2024?
Communication is at the core of everything we do. Whether it’s talking to a close friend, writing an email to a colleague, or replying to a direct message from a…
Best social media & marketing newsletters to sign up in 2024, plus more
The marketing landscape is ever-changing. As a result, keeping up with the latest algorithms, trends in social networks, and product innovations can be overwhelming. We know how bu…
The 6 most important TikTok trends to keep up with in 2024
With more than a billion monthly active users, TikTok has taken over Google as the world’s most trafficked internet domain. And businesses are cashing in on the app’s earning potential….
Nicola Wylie
20 min
20 min
Most liked TikToks: Top 10 viral TikTok videos of 2024
Imagine a room on the internet where you can express yourself freely, and your creativity has almost no limits. TikTok is that room! While individual creators can argue that they’ve…
Facebook dark posts demystified. How to create and use dark posts in 2024?
Creating general ads often comes with the dilemma of having to create an ad that speaks to different audience segments of your brand, while making sure your ads don’t feel…
Strategies for social media marketing: How to build an effective one in 2024
At the beginning of the last decade, social media marketing strategy was this newly-booming phenomenon that businesses were jumping on board to experiment with. Ten years later, so…
10 Must-have social media manager skills in 2024
Google Trends shows the hike in interest in the term “social media manager” over the years. It seems that people have never been as interested in the term as they…
How to go live on TikTok in 2024? Here are all the answers
Stronger relationships with your audience. More exposure to new followers. Truly engaging content. These are just some of the reasons why live streaming should be added to your bus…
Sheriff Subair10 min
10 min
8 fun ways to make Instagram aesthetic for 2024
As the saying goes, a picture paints a thousand words. And that’s certainly the case for Instagram. From your color palette to the layout to your tone of voice, your…